News

Yellow Card Centre WM celebrates 10th annual #MedSafetyWeek 2025

#MedSafety Week 2025 was held from Monday, November 3 to Sunday, November 9, marking the 10th anniversary of this crucial global patient safety initiative. Led by the UK’s Medicines and Healthcare products Regulatory Agency (MHRA) and collaborating with regulatory bodies worldwide, the campaign adopted the central theme: ‘We can all help make medicines safer.’

Our ADR champions were busy all over the West Midlands informing healthcare professionals, patients, the public all about the importance of reporting to the Yellow Card Scheme. Many of our hospital sites ran stalls as well as creating videos and graphics for social media.

Our highlights were:

  • TikTok video and #MedSafetyWeek 2025 stand at Royal Wolverhampton NHS Trust
  • Pictionary competition at various stands across the West Midlands (congratulations to the Walsall Healthcare Trust Microbiologists for getting them all right in under 20 seconds)
  • Crosswords and word-searches for patients waiting in the waiting areas
  • UoB Medical Students facing the ADR and drug match game at MMUH at Sandwell and West Birmingham

Head over to our LinkedIn page to see more pictures from our activities for the week. Thank you to all for contributing to raising awareness and the important message that reporting makes medicines safer for everyone!

Yellow Card Centre University Elective Placement 2024

In January 2024 we hosted students from the University of Wolverhampton at the Yellow Card Centre West Midlands to complete their optional elective placement. The students gained a background into the Yellow Card Scheme with the team at Yellow Card Centre West Midlands.

The two-week placement involved the students learning about the Yellow Card Scheme and applying this knowledge in creating 2 minute YouTube videos and social media messaging. The second week of the placement involved students running their own ADR awareness promotion event on the University of Wolverhampton campus.

The aim of the placement was for students to learn more about adverse drug reactions and the Yellow Card Scheme and to hone their skills on health promotion that will be vital in their future roles as pharmacists.

Karamjit Badyal, Pharmacovigilance Pharmacist at the Yellow Card Centre West Midlands, said: “It was a pleasure hosting the Pharmacy Students for their fourth-year elective placement. We were enormously impressed with their enthusiasm and dedication to raising awareness about the Yellow Card Scheme”. 

“The aim of our placement was for students to work creatively to raise awareness of the Yellow Card Scheme and put health promotion into action in the real world. The students created content for social media including YouTube videos, Instagram, X posts and blogs for our website. The students then ran an on-campus ADR awareness event that was massively successful. This work will be used on our Yellow Card Centre social media channels in the weeks and months to follow to enhance awareness around the West Midlands.”

For more information about this placement please contact us using the contact form here.